Linkedin and Slideshare

Last week, Linkedin announced they were buying SlideShare.net for $118.75 million.

Just another aquisition? Maybe. But the possibilities for marketing using either have always been great – now that they’re combined, it is REALLY worth your time to get to know both.

You probably already know what Linkedin is: A professional networking site, where you can post your resume and (usually) business related updates. If you want to share a lot of new information about what you do with your job or your business, Linkedin is the place to do it, because so many other people who use it are looking for just that kind of information. Also, if someone wants to research you, your Linkedin profile shows them everything they might want to know about your job history, education, blog address – whatever you feel comfortable sharing.

Slideshare, while incredibly awesome, hasn’t ever been as famous as its new, adoptive parent. The best way to think of Slideshare is this:

It’s YouTube for slide presentations.

The Zen Aesthetic
View more presentations from Stewart Mader

If you have your own slide presentations, and you want to get them a wider audience, Slideshare has always been the place to go. Sure, you could convert that PowerPoint to a video and actually share it ON YouTube. The problem with that is people who go to YouTube aren’t usually looking for that kind of presentation.

And people on SlideShare are ONLY looking for that kind of presentation.

You can not only add your slide presentation, you can also include an audio file with it that talks people through your slides – as if you were presenting to them live. If you have a video on YouTube you want to include with your slides, you can do that as well.

Best of all, Slideshare is very SEO friendly. A slide presentation properly titled and tagged with terms people actually use to look for the content you’re sharing can get you high search engine rankings, and in turn a big audience for what you want to say.

Slideshare presentations have always been sharable on Linkedin profiles. Attaching the widget allows anyone who comes to your Linkedin page to see the presentations you want them to see. Now that SlideShare is actually owned by Linkedin, it’s going to be interesting to see what improvements are made.

To read more about about the advantages of Slideshare for marketing, check out this article from Mashable: 8 Ways to Get the Biggest Marketing Bang Out of SlideShare

May 18, 2012 Filed under: News,Social Media — Tags: , — Eric Reid @ 10:17 am

Celebration Timeline Contest

Submit your past Celebration event photos, and you could become a permanent part of our new Facebook Timeline. What’s more, you’ll win a ticket to the 2012 Isagenix “Your Future Starts Today” Celebration event this August in Phoenix, AZ!

People getting their groove on at Isagenix Celebration 2011

This is a digital-photo contest only. NO PRINTED PHOTOS, PLEASE!

  • Please submit any and all photos you have from past Isagenix Celebration events that you or your team members have attended – starting with our first event during our inaugural year in 2002 through last year’s ‘Ignite Your Future’ Celebration event in San Diego.
  • Please include your name, approximate date the photo was taken (month/year is fine), and any specifics you think would help in writing the photo caption (names, landmarks, name of party or dinner, etc.)
  • Photos will be judged on quality and clarity, and there is no limit to the number of photos you submit.
  • We will select 10 winners (one for each year Isagenix has held a Celebration event), and each winner will receive one FREE ticket to this year’s Celebration event in Phoenix, AZ.*

Submitting your photos for the contest is easy. Simply email them to: photos@isagenixcorp.com.

Limit submissions to 5 photos (5MB) per email – but feel free to send as many emails and photos as you like.

Deadline for submissions is: Thursday, May 31.

*Winners will receive a ticket to the 2012 Isagenix “Your Future Starts Today” Celebration event taking place August 9-12, 2012 in Phoenix, AZ only (a $299 value). Transportation to and from the event along with lodging are NOT included in this prize, and are the sole responsibility of the winning associate. All photos submitted will become the property of Isagenix International, LLC. All winning photos, or any additional selected photos for use on the Web, will require a release form signature from the owner for use on any current or future Isagenix Web sites.

May 3, 2012 Filed under: Social Media — admin @ 10:43 am

An important message from Jim Coover & Kevin Adams…

As you may know, members have been unsuccessful reaching the Isagenix Website since early this morning. This issue has been caused by an unprecedented number of requests to access our Website. The level of traffic appears to be an orchestrated attempt to block our members from having access to the Isagenix Website. We have not had any attempts to hack our systems or to access confidential information. Our IT professionals are working with our Internet service provides – Time Warner and Qwest (Century Link), to resolve this issue as soon as possible. We are encouraging callers to our Customer Care Center to try back later or if it would be more convenient, we can take their order information and enter it when the Website resumes normal operations.

We will keep you updated as we have further information.

April 26, 2012 Filed under: Blogging,Devices,IsaDiary,IsaMentor,Member Solutions,Mobile,MyIsagenix,News,News,Operations,Podcasts,Search Marketing,Social Media,Software Development,Training,Web Services — admin @ 1:00 pm

Isagenix Podcasts now on Twitter

Isagenix Podcast on TwitterMillions of people browse the Internet with a mobile device.

Mobile devices are great for podcasts.

More than half of Twitter’s traffic comes from mobile devices.

So what did we do? We created a Twitter account for our podcasts, of course! Where did you think we were going with this?

Each day a new podcast is added, it will be tweeted at @IsagenixPodcast. All five of our podcasts will be there – each with their own #hashtag, if you like using those to search for content: (more…)

April 23, 2012 Filed under: Devices,Mobile,News,Podcasts,Social Media — Eric Reid @ 11:47 am

Viral Outbreak

Eric the zombie killerWe get a lot (and I mean a lot) of questions about what makes a good post, be it on Facebook, Twitter, Google Plus, or any other social network.  We’ve had people ask us how to make something they post, “go viral”, and then they cross their arms, waiting for an one-line answer. Uhhh…

So what does, “going viral” mean? Basically, it means your blog article, Tweet, or Facebook post will spread quickly from person to person – like a virus. People won’t be able to help it – they’ll “like” it or forward your post on to their friends, and their friends will forward it to their friends, and so on.  You get the idea.

However, this is rarely accomplished with posts titled, “Lose Weight Fast!” or, “Become Super-Awesome Rich! Ask Me How!” and a picture of an IsaGuy.  As a matter of fact, they fail almost 100% of the time – the exact opposite is what you should be shooting for. (more…)

April 18, 2012 Filed under: Blogging,Social Media,Training — Brian @ 4:57 pm

Google Plus updates their look

If you’ve been on Google Plus lately, you’ve seen their new layout. It’s not hard to figure out why they’ve updated their site, given the recent Timelines update over at Facebook.

IsaGeeks - Google+

IsaGeeks on Google+

That same week, Facebook announced they would look into creating their own search engine. Whether this gets built from scratch or Microsoft sells Bing to them still isn’t clear. (more…)

April 13, 2012 Filed under: Social Media — Eric Reid @ 10:22 am

Instagram

Yes, it’s another neat new tool you may or may not want to use, but should certainly be aware of either way: Instagram.

Instagram (or, if you use the spelling of it’s website address, instagr.am) is a photography app for Apple and Android mobile devices. With it, you can publish photos on the go, and share them with other people.

It’s fairly simple to use once you’ve installed it. You can take your picture using the app, or simply select a photo that’s already on your device. You can then apply a selection of “filters” to the image. These can either add a particular hue to your photo, or go as far as making your pic look like an old Kodachrome snapshot.

It will also ask you if you want to share the picture. If you don’t, it will only appear to all of the other people using Instagram. If you do, though, you can have it automatically post to Facebook, Twitter, Tumblr, Foursquare, Posterous or Flickr. As long as you’ve set these up in your profile, it can push them over. You can even have them automatically e-mailed to your friends.

Isageeks on Instagram

From Brian: "Shooting the next IsaGeeks video. Brendan called me a 'tourist'"

Here’s the hitch: It only works on your mobile device. You can’t do this from you desktop, you have to do it through the mobile app. Also, it doesn’t appear to be out yet for the Blackberry, Windows Mobile, or any other device that isn’t Apple or Android.

Why’s this something you should know about? Because it’s one of the easiest ways to share something interesting with your followers on other social sites. Instead of saying where you are or what you’re doing, show them – you’ll get to include a message with your photo anyway, but people respond to photography a lot easier than they do to just text.

So if you have an iPhone, iPad, iPod or Android phone, give it a spin!

April 5, 2012 Filed under: Social Media — Tags: , — Eric Reid @ 2:21 pm

A whole new look for Isagenix on Facebook!

If you come to the Isagenix Facebook Fan Page today, you’ll notice a BIG change: Namely, that we’ve switched over to the long-awaited Timelines look.

We’re really digging this new layout, and we think you will too.

Updated Cover and Tabs

For starters, Timelines makes everything much more visual. (more…)

March 29, 2012 Filed under: Social Media — Eric Reid @ 5:07 pm

Get ready for Facebook Timelines

Okay, if you’re one of the millions of Facebook addicts, you have to have heard by now that Fan Pages will be switching over to Timelines soon.

If you aren’t, or you just have more important things to worry about, Timelines is Facebook’s new layout for profile and fan pages. It lets you create a more image-centric landing page, complete with a chronological list of your activities by year and month.

Since this is going to be a required change, if you are operationg a Fan Page of your own, you’re going to want to get ready for it. (more…)

March 28, 2012 Filed under: Social Media — Tags: — Eric Reid @ 11:42 am

Updates to Facebook coming at the end of the month

On March 30th, Facebook will transition to the new Timeline layout for all Business or ‘Fan’ pages. The Isagenix IT team has been working diligently to make our transition to this new look as smooth as possible.

“So, what will happen to my existing Facebook Landing Page & Storefront?”

Very little.

Isagenix Facebook Storefront

Isagenix Facebook Storefront

In fact, if you already have a Facebook Landing Page and Storefront, there’s nothing you need to do. Your page will change automatically when everything switches over. In addition, you’ll have a larger page design, the latest product information and prices, and a new, easy to use navigation.

If you don’t already have your Isagenix Facebook Storefront in place, here’s everything you need to know to get started.

“What will happen to Isagenix’ own Facebook page?”

A lot – and we’re VERY excited to share some updates with you.

The new ‘Timeline’ layout to our Isagenix Facebook page opens up a ton of new features. They’ll let us connect with you, our Fans and Associates, in fun and exciting ways.

From the ability to track our 10-year history with Milestone entries, to pinning the most important articles of the week to the top of the page, we are geared to bring you more relevant and visual content with our audience. What’s more, you’ll be able to message us directly from our update page – just like sending Messages to your existing Facebook friends.

Stay tuned for more exciting announcements – including a way to send in your own pictures and stories, from past events and milestones, to be used on our official Isagenix Facebook page.

March 16, 2012 Filed under: Social Media — Tags: , , — kevin.gawthrope @ 10:43 am
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